Permabits and Petabytes

November 21, 2008

Buying Archive Storage Makes Sense Right Now

Filed under: Jered Floyd — jeredfloyd @ 6:06 pm

Every day the economic news seems to get worse, from Wall Street last month to Detroit now. Enterprises are shrinking their staffs, cutting budgets, and forcing unpaid vacations. December is starting to look like one big month off for business, but data keeps pouring in. What to do?

Last month Tony Pearson at IBM pointed out a silver lining for the financial crisis, the opportunity to stop and evaluate your storage purchase plans. I don’t agree with all of his points, but he’s spot on when he says that now is a great time to compare different vendor equipment.

Like every other area of IT, there’s always risk associated with trying something new instead of continuing on with the status quo. There’s always the chance that a bad decision or a poor project plan can lead to a disaster. The saying used to be, “nobody ever got fired for buying IBM,” and today it’s frequently “nobody ever got fired for buying EMC.” Why not just throw another rack on the Symmetrix?

As our CEO, Tom Cook, is fond of saying, today people do get fired for just buying more from their incumbent three-letter-company. Storage demands continue to grow, and the budget for that primary storage is increasingly difficult to justify. The storage still needs to be bought — InfoWorld says that the number one IT spending priority in hard times is storage — but smarter purchase decisions must be made.

Robin Harris at StorageMojo picked up on this as well: “The age of the raid array is coming to an end.” Now is the time to make a move to deploy something new. Robin says:

The economic crisis does not create new trends. It accelerates existing ones. IT professionals should not underestimate the power and impact of the current crisis on once sacrosanct IT budgets.

He’s absolutely right. Now is the time to deploy those new storage architectures you were thinking of looking at next year. Now is the time to save money.

We have a simple ROI calculator on our website that shows just how much Permabit Enterprise Archive can save you over expanding your existing storage environment. In many cases the payback will be in under a month. Wouldn’t that look great in your Q4 budget?

There are a number of different ways in which an Enterprise Archive deployment saves money. Many existing applications can simply be transparently moved to use the Permabit storage instead of your existing storage, immediately eliminating the need to expand your more costly primary storage environment . Our solution outright costs less. On top of that, deduplication and Scalable Data Reduction can further reduce the amount of Permabit storage required. Load upon your backup environment is eliminated by the archive, and long-term costs are decimated by our future-proof media and technology migration.

With the economic pressures that exist day, now is an excellent time to advance your storage architecture instead of sticking with the status quo. As Tom likes to say, when you’re trying to save money, why are you going back to your largest vendor? We want to be your smallest storage vendor.



  1. […] week I did say that now is the time to consider investing in new, cheaper, more effective storage architectures so […]

    Pingback by Head in the Clouds « Permabits and Petabytes — November 25, 2008 @ 11:20 pm

  2. […] agree entirely; I said something similar two weeks ago. Of course, IBM is one of those premium tier-one vendors […]

    Pingback by Cutting Costs With Enterprise Archive « Permabits and Petabytes — December 9, 2008 @ 3:59 pm

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